Message from MindFuel's Founder
''MindFuel was built for the fighters — the people who refuse to settle, who want more out of themselves, and who are ready to do the work to get there. I’ve been in the spotlight with the game on the line, and I’ve been in the trenches when life hits hard. I know what it takes to push through when your body is tired, your mind is doubting, and quitting seems easier.
This is about more than mental performance. It’s about grit, discipline, and finding the belief in yourself that no one can take away. Whether you’re chasing your next athletic milestone, rebuilding after a setback, or just looking to take control of your life — I’m here to help you get there.
Let’s push past the limits. Let’s build the mindset. Let’s fuel the fire.''
-Joshua D. Herback-South
Background
I’m Josh Herback-South — founder of MindFuel Mental Coaching and Counseling.
My journey has been shaped by two passions: competing at the highest levels of sport and helping people unlock their full potential.
As a former NCAA Division 1 and semi-professional baseball player, I’ve experienced firsthand the pressure, focus, and resilience it takes to succeed. I’ve also worked extensively in group homes, the school system, sports academies and family counselling, supporting youth and families through life’s toughest challenges. Combining this unique blend of high-performance athletics and hands-on behavioral support with dozens of certifications on managing anxiety, coaching, relationship building, and motivational counseling, gives me an unmatched perspective when working with clients.
At MindFuel, I combine mental performance strategies with practical tools and compassionate counselling to help athletes, individuals, and families thrive — whether that means performing under the bright lights of competition or navigating everyday life with clarity and confidence.
I believe every person has untapped strength. My mission is to help you find yours.
